PROFILE Latin Million
Most Latino / Hispanic millionaires lived in a predictable way – they worked hard and risk management and personal expenses. Pair to achieve and maintain prosperity by winning the lottery, or a sports or media stars.
People who can easily and quickly, this wealth is no sustained effort, often have very different perceptions of the profile "typical millionaire below. Millionaire share in this traditionalAffiliations:
The general attitude
He has a tremendous need for power, control and approval.
Do not feel rich do not flaunt their wealth.
It 'clear that the bargain hunters.
Postponement of satisfaction today, a better future.
Are you a "natural opportunity nose.
It is good taste and process information.
independent thinkers who believe in their decision making skills.
Politically conservative in most cases, although the liberal directionspecific reasons.
Take a look at serious family responsibilities.
Attitudes towards money
Highly motivated and prefer to ask for money for material objects.
They believe that money was to buy happiness, love, acceptance, security, etc.
Hate to pay taxes: income, property taxes and property.
Please direct ownership of assets that manage their own business or Real Estate.
Aggressive growth-oriented investors are very interested incontinue their wealth.
They are willing to risk to take control, especially with some personal involvement.
Only a small minority in favor of defensive investments.
Search their personal financial exposure in business investment and trade deficit.
How "other people's money" to spend their wealth to improve.
Tend to prefer large philanthropic movements with the need to control the use of funds do not have.
Top priorities
personal affairsor career success.
Financial security for their families.
To increase the yield of their careers and their investments.
Providing a good education for their children.
personal publicity value of a positive nature.
Their biggest fear
Their children end up as failures.
IRS back taxes and tax audits.
Lose all their money and power (particularly strong among men who have grown up in poverty).
Loss of assets dueA "frivolous or confiscation process of government.
They want a financial adviser to help them
Plan for retirement – with style and financial ease with which you are accustomed.
Fighting for the erosion of inflation on their incomes and purchasing power.
Choose the most appropriate investments.
Minimize taxes – income and assets.
Defining priorities and financial goals.
Increase their net worth (to neutralizeinflation).
Making gifts with no other goal.
Avoid mistakes.
What they want most in a financial adviser
A wise, experienced confidence that can understand and sympathize with their goals and willing to help them get what they want.
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